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NITYA / BRAND SYSTEM / 2026

One name.
Three focused worlds.

MASTER BRAND

Nitya brings creative services, digital clothing, and practical education into one connected family.

Explore the family ↓

01 / BRAND FAMILY

Different work.
One point of view.

Each branch has a clear purpose while sharing the same standards for craft, clarity, and care.
01

NITYA/STUDIOS

Nitya Studios

Web design & developmentThe creative studio behind strategic websites, digital systems, and polished online experiences for businesses and creators.
View selected work
02

NITYA/CLOTHING

Nitya’s Clothing Hub

Digital clothing & communityThe original clothing community and creative home for Nitya’s digital apparel work, customer releases, and member access.
Course access
03

NITYA/COURSES

Nitya Courses

Practical creative educationFree and private learning experiences that turn Nitya’s working methods into structured, useful lessons.
Explore learning

02 / SHARED PRINCIPLES

The Nitya
Standard.

A simple promise for every experience carrying the Nitya name.
01

Purpose before polish

Every page, lesson, and system begins with a clear job. Design supports the goal instead of competing with it.

02

Original by default

Nitya work is shaped for its audience and context. It should feel considered, recognizable, and specific.

03

Complete the details

Responsive behavior, readable copy, useful feedback, and finishing touches are part of the work—not optional extras.

04

Privacy is designed in

Access controls, careful data handling, and clear policies are planned with the experience from the beginning.

05

Make access feel natural

People should be able to understand and use the experience across devices, input methods, and screen sizes.

06

Stay accountable

The work is checked, explained clearly, and supported after launch when the project calls for it.

03 / OFFICIAL ASSETS

Brand kit.

Use these approved assets when referencing Nitya Studios in a partnership, feature, or project credit.
Signal GreenPrimary accent
#A9FF3F
System BlackPrimary background
#080A08
Interface WhitePrimary text
#F0F4EB
Utility GraySecondary text
#899187

QUICK USE GUIDE

Keep it clear and consistent.

  • Write the studio name as “Nitya Studios.”
  • Keep clear space around the mark equal to the height of the NK box.
  • Use the green mark on dark backgrounds and the dark mark on light backgrounds.
  • Do not stretch, rotate, recolor, outline, or rearrange the lockup.
Download complete kit